Privacy Policy

Your privacy matters to Caliroots.
This Privacy Policy explains how “Caliroots”, collects, uses, stores and shares information when you visit our
website, create an account, make a purchase, contact us or otherwise interact with our online services.
Established Indian fashion e-commerce privacy policies commonly disclose collection of information such as contact details, billing/shipping addresses and transaction-related information and explain how that information is used to fulfil orders, provide customer support and operate services.

1. Information We May Collect

Depending on how you interact with Caliroots, we may collect:

Identity & Contact Information

Name;
Email address;
Mobile number;
Billing address;
Shipping address.

Account Information

Login/account details;
Saved addresses;
Preferences;
order history.
Transaction Information
Products ordered;
Transaction/order references;
Payment status;
Refund information.

Payment-card or banking information may be processed by authorized payment service providers rather than being stored directly by Caliroots.

Technical Information

When you use our website, certain technical information may be collected automatically, including:

IP address;
Browser type;
Device type;
Operating system;
Pages viewed;
Referring pages;
Approximate location derived from network information;
Session and interaction information.

Marketing & Communication Information

We may record your communication preferences and interactions with promotional emails, SMS, WhatsApp or other marketing communications where applicable.

2. How We Use Your Information

We may use personal information to:

create and manage your account;
process and fulfil orders;
process payments and refunds;
arrange shipping and returns;
provide order updates;
respond to questions and complaints;
provide customer support;
prevent fraud and misuse;
maintain website security;
improve our website, products and customer experience;
analyse website and campaign performance;
personalize relevant experiences;
send marketing communications where permitted;
comply with applicable legal and regulatory obligations.

3. Marketing Communications

Where permitted and based on applicable consent requirements, Caliroots may
communicate with you regarding:

New arrivals, offers, sales, store launches, product drops and other brand updates.
You may opt out of promotional communications using the unsubscribe option provided in the relevant communication or by contacting us.

Transactional communications concerning an order, payment, delivery, return or account may still be sent where necessary to provide the requested service.

4. Cookies & Similar Technologies

Our website may use cookies and similar technologies to:

keep the website functioning;
remember preferences;
understand website usage;
measure advertising performance;
improve customer experience; and
support relevant advertising.

Where required, users will be given appropriate choices regarding non-essential cookies.

5. Sharing of Information

We may share information with trusted service providers where necessary to operate our business, including:

Payment gateways, logistics/courier partners, website/e-commerce providers, cloud/hosting providers, customer-support systems, analytics providers and marketing technology providers.
Such sharing should be limited to information reasonably necessary for the relevant service and subject to appropriate contractual or legal safeguards.

We may also disclose information where required by law, regulation, legal process or governmental authority.

6. We Do Not Sell Personal Information

Caliroots does not sell customers' personal information in exchange for monetary consideration.
Information may, however, be processed or shared with service providers and advertising/analytics partners as described in this Policy and subject to applicable law and user choices.

7. Data Security

We use reasonable administrative, technical and organizational safeguards designed to protect personal information against unauthorized access, alteration, disclosure, loss or misuse.

However, no internet-based system can be guaranteed to be completely secure. Customers should also protect their passwords and account credentials.

8. Data Retention

We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including fulfilling orders, providing services, maintaining business records, resolving disputes and satisfying legal, tax and accounting obligations.

Information that is no longer required will be deleted, anonymized or otherwise handled in accordance with applicable requirements and our retention practices.

9. Your Choices & Rights

Subject to applicable law, you may have rights concerning your personal information, including the ability to request access, correction or deletion of certain information and to withdraw consent where processing relies on consent.

Requests may be submitted to:
info@thecaliroots.com

We may need to verify your identity before fulfilling certain requests.

10. Children's Privacy

Our website is intended primarily for general retail customers and is not designed to knowingly collect personal information from children contrary to applicable law. Where a minor uses our services, such use should occur with appropriate parent or guardian involvement where legally required.

11. Third-Party Links

Our website may contain links to external websites or platforms. Caliroots is not responsible for the privacy practices of independent third parties. We encourage users to review the relevant privacy policies before providing information to them.